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Coaches

Head Coach - Jim Vance

Jim Vance is an elite endurance sports coach, author, and sport technology and training consultant based in San Diego, California. He is the personal coach 2016 US Olympic triathlete Ben Kanute, guiding him to 2017 performances of victory at Escape from Alcatraz and Island House Triathlon, as well as a 2nd place finish at the 70.3 World Championships.

Jim is also the Head Coach for Formula Endurance, a USA Triathlon High Performance Team, focused on developing top junior triathletes, as part of the Olympic Pipeline. Jim is also the Head Varsity Swim Coach at Coronado High School, (where he coached a 2016 All-American swimmer), and has coached elite National Champions, World Championship podium performances, countless Ironman World Championship qualifiers, and been a training consultant for US Olympians. Jim has written two books – Triathlon 2.0 and Run with Power, and co-edited Triathlon Science with best selling training author, Joe Friel.

After a collegiate career as a 4 year letter-winning cross country and track athlete at the University of Nebraska, where he earned his degree in physical and health education, Vance turned to triathlon, where he won two amateur world championships, and trained at the Olympic Training Center. Later he moved to Ironman racing where he had many top finishes, including a third-place finish at Ironman Florida in 2006.

In February of 2016, Jim released the book Triathlon 2.0, which teaches athletes how to use technological training tools like power meters and GPS, HR monitors, to better coach themselves for long course triathlon racing, based on their age, gender and goals. In 2013, Jim co-edited the book, Triathlon Science with best selling endurance training author Joe Friel. In May of 2016, Jim will release the book, Run With Power, the first book to tackle how to effectively use the new technology of power meters for running.


Jim continues to work with new companies bringing technology to the sporting world, as well as athletes all over the world, at all different levels, from beginner to elite, in swimming, cycling, running and triathlon. There are few individuals in the world with the teaching background, elite athlete experience, and coaching experience with elites, amateurs and juniors, as well as knowledge of training, like Jim Vance.

Assistant Coach - Katarina LaJeunesse

Katarina was born and raised in San Diego, CA.  She grew up competing in any sport that allowed her to be closed to the water, including swimming, flat water kayaking, water polo, and triathlon.

Katarina started swimming on Pacific Swim Team at 8 years old and continued until she graduated high school. She competed in her first triathlon at the Mission Bay Triathlon when she was 11 years old as part of a relay.  After this race she continued to compete in all the local San Diego triathlons.

She attended Cathedral Catholic High School were she was a member of the swimming and water polo team. She joined Formula Endurance, previously called TriJuniors, when she was 16 years old where she learned how to compete in draft legal triathlon. TriJuniors traveled to Iowa for their first showing at a draft legal race. For the next few years, she competed as a Junior Elite at several of the Junior Elite series races and Nationals Championships.

She attended Northern Arizona University in Flagstaff, AZ where she was a member of and the team treasurer for the TriJacks Triathlon team. During her time at NAU, she competed in the Mountain Collegiate Triathlon Conference races, National Championships, and USA Age Group World Championships. She enjoyed getting to live and train in a small town with multiple seasons at 8,000-foot altitude. She obtained her degree in Exercise Science and Psychology.

As now a coach for Formula Endurance, Katarina is most excited to get to assist with each team member’s improvement while helping them great long lasting memories.

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